Nike helps Bills WR Keon Coleman prepare for Buffalo’s winter with jacket care package

Buffalo Bills rookie wide receiver Keon Coleman openly loves a good deal and is now giving Western New York media some smart buying advice during his introductory press conference.

“I get my coats in the summer,” he said, putting on a bright yellow jacket he bought on sale at Macy’s. “You should shop a season or two before, just in case. And it’s cheaper.

The 20-year-old is all about value, and is there any better value than free?

Iconic sportswear company Nike attended Coleman’s press conference and highlighted his love of a bargain, helping the rookie prepare for Buffalo’s notoriously frigid winters with a jacket maintenance kit. Coleman recently shared a video of himself unboxing the package on his Instagram.

The coats are similar in style to his now iconic Macy’s jacket, with the company sending Coleman a red jacket after he said he needed a red version of his coat during his speech. They also sent out navy blue and orange coats, with the former Florida State Seminole wearing the bright orange piece at the end of the video.

Coleman will have to readjust to wearing jackets frequently after a year in Tallahassee, but it won’t be too big an adjustment considering he attended Michigan State University for two years from 2021 to 2022. Buffalo faithful already associate the rookie in coats, as his yellow down jacket was added to a mural in downtown Buffalo.

The Bills’ presumed team ; It’s been a balmy 60 degrees in Orchard Park for the past two days, so no jacket was necessary.