Columbia Pacific Communities awards digital mandate to Buffalo Soldiers

Buffalo Soldiers, celebrated as the “Rising Maverick Agency of 2023,” announces its latest client acquisition: Columbia Pacific Communities. This partnership symbolizes a new chapter in digital engagement for senior living, with the Buffalo Soldiers managing the social media, online reputation and creation of innovative campaigns year-round for Columbia Pacific communities.

This collaboration aligns with Columbia Pacific Communities’ commitment to providing exceptional care and experiences for seniors, allowing them to fully enjoy their golden years.

Sanjay Vishwanathan, Senior Vice President – ​​Sales and Marketing, Columbia Pacific Communitiessaid, “This partnership with Buffalo Soldiers is a step toward strengthening our digital engagement, reaching more seniors and their families, and raising awareness of the enriching lifestyle we offer.

“Partnering with Buffalo Soldiers allows us to create this engagement in new and meaningful ways. We are excited to see how this partnership will enrich our communication and storytelling,” added Sanjay Vishwanathan.

Columbia Pacific Communities is at the forefront of senior living in India, providing a blend of comfort, community and care. Their decision to partner with Buffalo Soldiers reflects a commitment to innovation and excellence in their digital presence.

Sumon K Chakrabarti, co-founder and CEO of Buffalo Soldiers, expresses his enthusiasm: “We are honored to partner with Columbia Pacific Communities. Our goal is to create digital stories that resonate with the dynamic lives of older adults. This is a unique opportunity to redefine how senior living communities engage online. “CPC offers us the chance to delve into a sector that is close to our hearts. Seniors have rich stories and experiences, and our goal is to bring these stories to life digitally, connecting them to a wider audience.

Buffalo Soldiers’ expertise in digital creativity is expected to bring a fresh perspective to the senior living industry, showcasing the dynamic and fulfilling lifestyle that Columbia Pacific Communities offers.

This partnership is not just about marketing; it’s about creating community and a sense of belonging online. Buffalo Soldiers plans to use its expertise to develop content that celebrates the spirit of senior living, fostering a sense of connection and engagement between residents and their families.

Through innovative digital campaigns, Buffalo Soldiers aims to highlight the unique aspects of Columbia Pacific communities, showcasing the vibrant lifestyle and comprehensive care they offer. This synergy is expected to not only increase the brand presence but also contribute significantly to the senior living debate in India.