Ben & Jerry’s Brings Its Creamy, Smooth Non-Dairy Summer Tour to Atlanta

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ATLANTA – Ben & Jerry’s is embarking on a summer tour to showcase its new and improved dairy-free oat milk recipe. The “creamy, smooth dairy-free summer tour” will hit seven cities from June through August, including New York City, Tampa, Atlanta, Raleigh, Washington, D.C., Boston and Burlington.

The next stop on the tour is Atlanta, where from July 16-17, fans are invited to join their family, friends and colleagues to experience the new oat-based recipe. The creamy base will now replace all existing sunflower and almond variants and will be used for all 19 Ben & Jerry’s non-dairy flavors going forward.

At tour stops, local dairy shops will be transformed into dairy wonderlands, complete with an oversized pint for photo ops. Attendees will enjoy free samples, dairy giveaways and other surprises.

Atlanta stops will be from 2 p.m. to 10 p.m. on July 16 and 17 at 312 North Highland Ave. NE, Suite B.

For more details, visit Ben & Jerry’s Creamy Dreamy Summer.